Ephemories transforms the most remarkable memories of a trip into physical souvenirs that, just as the memory, are ephemeral and blurry. By using a pillow after their trip, the users will be able to download their memories into a cloud that later on, will send the most remarkable memory in the form of physical souvenir. Depending on the users’ experience, different souvenirs are created: smells, sounds, tastes or visuals. The memory can only be reproduced once after the packaging is opened which emphasizes how unique and special certain moments are.
Today we are prone to capture every single moment of our lives without having in mind the necessity of living the moments. Ephemories is a project that not only acepts the ephemeral blurry character of memory, but also proposes a different concept for memory preservation in the future. The project seeks the real involvement of the traveller with the trip by showing how special those once-in-a-lifetime moments could actually be. It finds an abstract though tangible way to play with the senses and the memories that are stored in our brain and filtering only those ones that really matter.
A project by
All rights reserved™
Hochschule Anhalt/Bauhaus Dessau
photos: Laura Mascarenhas